Zalando 'Muze' Co-Creation

Zalando 'Muze' Co-Creation

Inspired by the groundbreaking Zalando 'Muze' project , we developed a concept for a fashion e-commerce platform that uses AI to co-create designs with customers. We trained a machine learning model on the brand's past product lines, current trends, and customer style preferences. The system then asks users a series of questions to generate unique, personalized outfit designs in real-time. This project moves beyond static retail, transforming the shopping experience into a collaborative, creative session that generates hyper-personalized products and valuable trend data.