KPF Tower: AI Architectural Fly-through

KPF Tower: AI Architectural Fly-through

The global architecture firm KPF needed to animate static renders for a high-stakes client pitch. Traditionally, this costs thousands and takes 2+ weeks. We employed an AI-first motion workflow. Using Runway, we fed the static building renders into the model and used text prompts and reference images to animate them. We created dynamic camera movements (zooms, pans), realistic environmental effects (changing sunlight, cloud movement), and populated the scenes with motion. The result was a 60-second cinematic animation delivered in 48 hours, enabling multiple iterations and a successful client pitch.